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8
Easy
20 min
Published 2021
Israel’s own Hashachar Ha'Oleh ('Rising Dawn'), a cheap sugar rush of spreadable chocolate originally created as a way to get calories into young Israelis for breakfast or after school, used to give Nutella a run for its money. But its base of cheap chocolate and vegetable oil has caused it to suffer a bit of bad PR in recent years. For a kid, the parent-endorsed idea of being able to spread chocolate on any sort of supporting vehicle (my favourite: matzah) holds massive appeal - and
