Deep-fried Twinkies are a relatively recent addition to the Twinkie canon. Restaurateur Christopher Sell is credited with concocting this delicacy in early 2001. The native of Rugby, England, is the proprietor of the fish-and-chips restaurant Chipshop, in Brooklyn, New York. The shop was selling fried candy bars such as Mars Bars and Snickers, a long-time treat in Scotland. To pass the time one evening, Sell and his coworkers began tossing random junk food items into the shopโs industrial deep fryer and found that the Twinkie worked well as a fried treat.