bricco or bric, in the dialect of the north west Italian region of piemonte, indicates the highest part of an elevation in the landscape or, in particular, a vineyard with a steep gradient at the top of a hill. The term was first used on a wine label by Luciano de Giacomi in 1969 for his Bricco del Drago, a blend of dolcetto and nebbiolo grapes from Alba, and has been extensively used for the other wines of Piemonte ever since.
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