Hurtado Poultry Blend

Preparation info
  • Makes about

    8½ ounces

    ( enough to season two whole chickens)
    • Difficulty

      Easy

Appears in
Barbacoa: The Heart of Tex-Mex Barbecue

By Brandon Hurtado

Published 2025

  • About

When I first started making rubs, I had two recipes: beef and pork. I used the beef blend (see here) on, well, beef—and the pork blend on everything else. As the company grew from a pop-up project to a multi-unit success, I realized I needed more variety in the protein flavor profiles that better complemented the meats. So, I sat down with my team and tested new rub recipes over the course of a week, landing on this blend for turkey, quail, and chicken. It