Jennifer Bushman

Jennifer Bushman

Culinary Consultant, Route to Market LLC

https://www.verlasso.com/conversation/contributors/jennifer-bushman
Jennifer Bushman is one of the food & lifestyle industry’s respected communicators, teachers and strategists. She has crafted a valuable brand that provides family meal solutions nationally, regionally and locally. For more than two decades, Jennifer has worked with brands like, Verlasso, Dole, Kraft, Unilever, Eggland’s Best, Lactaid, Cattleman’s Collection, and many more. She has worked within the sustainable seafood community for over five years. Creating relationships between the aquaculture community, NGO’s such as Monterey Bay Aquarium Seafood Watch, retailers and consumers.  In 2014, she made over 75 televisions appearances, reaching 189 markets and nearly 40 million viewers.  She has taught thousands through her culinary school, Nothing to It!, and has been recognized numerous times by the James Beard Foundation and the International Association of Culinary Professionals as one of our nation’s top culinary communicators and teachers. In addition, Jennifer has authored the best-selling Kitchen Coach cookbook series, which provides families of all types simple solutions for getting dinner on the table – no matter if it’s a gourmet meal, cooking with kids or eating on-the-go.  Jennifer also has great experience working with grocery chains across the country, including Heinen’s, Andronico’s, Nuggets, Dierbergs, Central Market,Safeway, Whole Foods,  Scolari’s, Warehouse Market and many more. From the suburbs to urban areas, Jennifer has traveled across the country meeting with retailers to understand the uniqueness and individuality of each area and what consumers’ wants and needs are in each region. Coupled with her knowledge of individual cooking and buying habits, Jennifer has successfully created buying, programming and in-house promotions for many consumer brands and stores that have generated sales, increased brand awareness and grown market share.

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